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Christopher Dove and John Simpson will promote Athena Cosmetics' RevitaLash and ReGenesis.
April 23, 2015
By: Marie Redding
Senior Editor
Christopher Dove and John Simpson have signed on with Athena Cosmetics to promote RevitaLash Cosmetics and its new ReGenesis Hair Enhancing System. Dove is a sought-after stylist in the beauty industry, who has been recognized for his innovations in hair styling for over 20 years, with a number of awards. Simpson, who also has more than 20 years experience, has a passion for hair coloring, cutting and styling. Simpson has earned numerous awards as well, especially for his trend-setting color creations. Dove and Simpson will act as spokespersons for the brands, and will develop a curriculum for professional stylists that identifies and communicates the brand approach for fine and thinning hair. “We want to elevate the ReGenesis Hair Enhancing System as a key player in the anti-aging hair category,” says Dove. “It is with great excitement that we announce this partnership and we really believe in the approach that Athena Cosmetics is taking,” adds Simpson. Revitalash Cosmetics includes RevitaLash volumizing mascara and RevitaBrow, in a bottle with a small applicator wand. Both are shown above, along with the brand’s hair product that is packaged in a bottle with a foaming dispensing pump. Photo: Chris Dove (L) and John Simpson join Athena Cosmetics as brand spokespersons
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